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What and who to target in your Product-as-a-service business model

Guides on how to do this

We have gathered some valuable documents and guides to help you in your...

Report with green cover PaaS - Stena Circular Consulting

Download the report

For more on the topic of Product-as-a-Service, have a look at our report “Product-as-a-service in the circular economy: the nine challenges and how to fix them.”
Product Assessment Example - Stena Circular Consulting

Tool - Product Assessment Example

To help businesses, we have put together a summary of advantageous and challenging product characteristics. Businesses can use these insights to evaluate their products, choose which products to first include in their PaaS offering, and take on actions to address challenges early on.
Customer Segment Assessment - table

Tool - Customer Segment Assessment

To help businesses choose their customer segment wisely, we’ve summarised our key findings in the form below.
Stena Circular Consulting have tools to guide you in your work

About Stena Circular Consulting

Stena Circular Consulting is an international consulting business, part of the Stena Recycling group.

Our mission is to support companies in their development toward sustainable circular solutions that will provide both environmental and business value. 

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About the project

The report is part of the project "Service-based business models - transition to PaaS in practice" funded by the European Regional Development Fund (ERDF).

The report and methodology have been developed by Stena Circular Consulting and Cradlenet.
Please note that the methodology presented in this article is part of a prototype that will be further developed during the period September 2022 to May 2023. If you find these insights useful or have any other thoughts, we would love to hear from you!

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