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Circular voice

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Consumers expect more from manufacturers

In our survey, only 48% believed there are enough climate-smart products currently available. Companies have a primary role to play in increasing the use of circular materials in products.

Recycled and recyclable products

Consumers have high confidence in recycled raw materials. 69% consider a product’s recyclability to be important.

Factors that affect sustainable consumption

In our survey, 65% are willing to alter their buying behavior. 40% reject brands and products that are not sustainable. Read more about the factors that affect buying behavior.
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